Death in Golconda

S Pawlett epawlett at uniserve.com
Tue May 18 09:21:00 PDT 1999


Tom Lehman wrote:


> The classic, The Modern Corporation and Private Property by A.A.
> Berle and Gardiner C. Means. A serious book that I think a lot of
> popular journalists drew off of in the 30's.

Yeah, Ewen discusses Berle and Means as well as Bernays, Lippman, Ivy Lee and others at great length. The way these theorists of PR used social psychology is most interesting to me.

Sam Pawlett



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