Heather Boushey on Radio Doug

[Brad De Long]

>Brad De Long wrote:
>
>>Done...
>>
>>How do advance orders via Amazon affect publishing-industry 
>>decisions about such things as first print runs and desire to spend 
>>money pushing books through the pipeline?
>
>I can only speak from watching things at Verso, but Verso is 
>distributed by Norton, a real big publisher, so the experience is 
>probably representative. All bookstores submit advance orders based 
>on catalog announcements and the work of the field sales force. 
>Amazon.com is big, but so are Borders and B&N. Norton reports the 
>advance orders pretty frequently, so there's good info available at 
>the time the print run is decided on. So Amazon is one voice among 
>several important ones, and I don't think they've changed things 
>that much.
>
>The thing everyone's trying to figure out now is e-books.
>
>Doug

So should people put in advance orders at B&N and Borders too, and 
then cancel later?