Sam Sifton is trying coin a catchphrase: the "yettie," which,
according to Sifton, stands for a young entrepreneurial
technocrat. He wrote a book to back it up. Subphyla include
the Nerd Made Good (the Codewriting Geek, the Cyberlord CEO,
the PornSiter, and the H-1B Programmer), the Neo-Yuppie
Prepster (VC, PR Bunny, Biz-Dev, and Marketing Geek) and the
Mouse Jockey (the Content Provider, Designer Girl, E-Artiste,
and Geek Literatus).
Read more at Salon:
http://two.digital.cnet.com/cgi-bin2/flo?y=eBG103QWI0KR0ZNSK