Starbucks
Brad DeLong
jbdelong at uclink.berkeley.edu
Thu Nov 15 07:15:56 PST 2001
>Conservation International and Starbucks announce new
>coffee sourcing guidelines
>http://www.eurekalert.org/pub_releases/2001-11/ci-cia111201.php
>Seek to integrate environmental and social criteria
>In a first for the coffee industry, Starbucks Coffee
>Company (Nasdaq: SBUX) today announced new coffee
>purchasing guidelines developed in partnership with
>The Center for Environmental Leadership in Business, a
>division of Conservation International (CI). The goal
>of the guidelines is to support Starbucks commitment
>to purchase coffee that has been grown and processed
>by suppliers who meet important environmental, social,
>economic and quality standards.
Does this mean: "In the future, Starbucks will buy only from small
farmers in the relatively well-off producing regions of Costa Rica
and Mexico, and will not buy any coffee from poor producing regions
in Indonesia and Kenya?"
Brad DeLong
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