Religious, environmental coalition begins campaign as government considers new rules. November 20, 2002: 12:31 PM EST
RALEIGH, N.C. (CNN) - Church and state are getting involved in the gas-guzzling SUV debate.
A coalition of religious and environmental groups is launching a "What Would Jesus Drive?" campaign Wednesday, hoping to get people to switch to more fuel-efficient cars.
The move comes as the Bush administration reportedly considers a proposal to increase fuel efficiency standards for SUVs and light trucks. According to the Wall Street Journal, the proposal, currently at an early draft stage, is likely to draw intense opposition from car manufacturers.
The religious and environmental campaign is likely to draw more immediate attention, however. The group plans a news conference Wednesday in Detroit. Members hope to meet with the Big Three automakers and the United Auto Workers union. Car buyers in four states will soon hear an advertised appeal to their environmental conscience: "What would Jesus drive?''
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