Bestseller in the 20's, on JC as adman.
http://hallchristians.com/index.php/Mode/product/AsinSearch/0965289419/name/The%2520Man%2520Nobody%2520Knows.htm
> ... The Man Nobody Knows
In his second major work, The Man Nobody Knows, author Bruce Barton
portrays Jesus Christ as a salesman--not an ordinary salesman, but the
world's greatest salesman--and exhorts
readers to profit by his example. Additionally, the story of the carpenter
from Nazareth, Barton argues, is "the story of the founder of modern
business (12). Throughout the book, Barton paints Christ in a positive
color. He disavows the "wicked falsehood that [Christ] never laughed" (23),
from inference of the New Testament--the men who
became his disciples never would have been attracted to a man who
demonstrated Miltonian characteristics. Further, Barton comments on
Christ's leadership, as "only strong magnetic men
inspire great enthusiasm and build strong orginizations. Yet Jesus built
the greatest orginization of all...He picked up twelve men from the bottom
ranks of business and forged them into an orginization that conquered the
world" (35-36). This act could have only been done by a supreme business
executive, a man who knew how to persuade others, and was so passionate in
his
rhetoric that men would be willing to give their lives for his cause.
Hence, Christ was the greatest salesman of all...
--
Michael Pugliese