[lbo-talk] Publishing on the Left
Yoshie Furuhashi
furuhashi.1 at osu.edu
Tue Dec 7 15:25:06 PST 2004
>Yoshie Furuhashi wrote:
>
>>It would be interesting to hear from you, Doug, John Mage, Dave
>>Finkel, etc. about who reads the publications they edit and what
>>sort of feedback they get from their audiences.
>>--
>
>As far as I can tell, the kinds of people who read LBO have a lot in
>common with the Nation's audience, though probably more intellectual
>and more left. There are some exceptions, for sure - I get mail from
>subscribers who are self-educated workers without high-priced
>educations who appreciate the translation of the arcana of political
>economy in to reasonably clear prose. But I think most of my readers
>are pretty highly educated. I look to the radio show to reach a more
>popular audience.
>
>The feedback is usually of a very high quality - very thoughtful,
>well-informed, and engaged. It's very gratifying.
>
>Doug
Have you ever done a Left Business Observer reader survey, to
evaluate readers' incomes, occupations, educational attainments,
genders, races, ages, political self-identifications, political
activities in which they are involved, purposes to which they put the
Left Business Observer, other publications they buy and/or read,
websites they regularly visit, etc.? Maybe you can use the data for
better marketing.
Yoshie
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