Sneaker looks fine, but what's the blobby thing on the side?
Joanna
Leigh Meyers wrote:
>
> ----- Original Message ----- From: Culture Jammers Network
> To: Culture Jammers Network
> Sent: Thursday, September 02, 2004 12:39 PM
> Subject: communique 6: Blackspot Sneaker has Arrived
>
>
> Jammers,
>
> Naomi Klein threw cold water on the idea, and there was a widespread
> lefty revolt against it. "Why is Adbusters launching a brand and
> selling a sneaker?" they cried. Why indeed. Because there are times
> when actions speak louder then words. At some point we have to
> acknowledge that just talking a good game is not enough. We may have
> changed a few minds with our rhetoric, but we haven't changed the
> world - yet.
>
> We dared to think outside the activist box. And we came up with an
> ass-kicking shoe: Classic design. Organic hemp. Fair labor. Hand-drawn
> anti-logo. And a red toe tip for kicking Phil's ass. It's all part of
> a radical new strategy for cleaning up sweatshops and dirty CEOs
> -- and just maybe, transforming capitalism itself.
>
> Go to < http://blackspotsneaker.org > and experience The Blackspot
> Anticorporation. Read the mission statement and take a peek at the
> actual shoe. Then, order your pair and become a shareholder in the
> cooperative. Your member number will allow you to cast votes on the
> design of future prototypes, factory options, and how to spend any
> profits.
>
> The Blackspot is an unfolding experiment in bottom-up capitalism. It's
> an idea with huge potential. We hope you will come on board and help
> pull it off. This may turn out to be one of the biggest, most
> important, precedent setting Jams of our generation.
>
> If you don't need new sneakers right now, help uncool Nike and
> reassert consumer sovereignty over corporations by painting a
> symbolic red dot on the toe of the pair you're currently wearing.
>
> And check out Phil Knight's latest mindfuck at <http://adbusters.org>
>
> Just undo it.
>
> Kalle Lasn
> CEO, The Blackspot Anticorporation
>
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> .
>