> <http://www.zogby.com/news/ReadNews.dbm?ID=1016>
>
> Released: August 08, 2005
> Starbucks Brews Up Trouble for Dunkin' Donuts: Seattle Chain's Coffee
> Preferred by 34% to 30%; 'Starbucks Divide' Evident in Age, Politics
> of Coffee's Drinkers -New Zogby Consumer Profile Finding
>
A truly stupid, and possibly meaningless survey.
Starbucks, although corporate scum, is dealing in the premium coffee market. Dunkin' Donuts is "pencil shaving coffee", not even the same type of coffee at the raw material level. Premium coffee is almost alway from Arabica beans, and the stuff you get in a can, or at Dunkin' Donuts or Denny's, is Robusta:
http://www.anothercoffee.co.uk/coffeeinfo/coffeetypes.aspx
Robusta is grown at lower altitudes, 0 to 700 metres, and has a high yield per plant and high caffeine content (1.7 to 4.0%). It accounts for about 30% of world production. Robusta has a stronger flavour than arabica with a full body and a woody aftertaste which is useful in creating blends and especially useful in instant coffee. <...>
Leigh www.leighm.net