On Wed, 7 Dec 2005, Jordan Hayes wrote:
>> While car ads can and do sometimes feature
>> sexist imagery, cars in themselves can be and are
>> driven by men and women.
>
> But women aren't stupid enough to let a sexy barechested man with an
> attractive package tell them which car to buy. Sure, they want to see
> the ads, but if it's not going to drive consumer choices, GM would be
> stupid to pay stockholder money solely for these women's enjoyment.
Well, maybe not cars, but Brad Pitt sure sells a lot of theater seats, doesn't he, his mediocre acting skills notwithstanding? Whether directed at male or female audiences, sex sells. (This isn't just about porn!)
Miles