[eBay has loftier aims than mere commerce. In its TV advertising eBay infuses its cyber flea market with New Age spiritualism, offering customers a way to touch eternity by trading stuff. Ad Week included the following in its "Best Spots of November 2004" ranking:]
eBay "Toy Boat" Goodby, Silverstein & Partners/San Francisco A young boy's toy boat gets washed out to sea with the tide, only to be found years later, tangled in a fisherman's net. The now-grown boy finds his lost toy on eBay. "What if nothing was ever forgotten? What if nothing was ever lost?"
<http://www.adweek.com/aw/search/article_display.jsp?vnu_content_id=1000735500>
BTW, I bet that ad's been collecting dust on the shelves of Goodby, Silverstein & Partners since the tsunami.
Carl