Jesu Christi! You're wasting your time in the sociology racket, Wojtek. You're much more a born practitioner of corporate PR than I ever was. Here some examples James cited of how Roddick taught others to help themselves, provided them the tools to do so and in general set a sterling example for ethical business practice:
"Raising expectations of ethical business practice opened Roddick up to challenges. Critics alleged that the Mexican Indian natives used to illustrate the Body Shops American Express Campaign were exploited; or that local producers in the Solomon Islands and the Brazilian Kayapo Indians were left in the lurch; in 1996 the Body Shop pulled the plug on a deal to buy shea butter from a town in Ghana, leaving the local economy, all geared up to meet the order, in tatters; foot massagers were made in the Boys Town orphanage in sweat shop conditions while gang leader Joe Homan sexually molested the children (Joes work in Boys Town is ceaseless; he cares for the boys and girls and they really appreciate what he is doing for them, said the label); campaigners objected that selling up to LOreal was a travesty - given that that was the very company the Body Shop was setting itself against when it offered products not tested on animals."
Carl
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