It's not for me either: a five-year-old and a seven-year-old call me Dad. It scares me to think that many of the things that I think make me a good parent -- my treating my kids as their own beings not my property, my encouraging them to question and think and do and create, my allowing them to make important decisions about things that affect them -- are not only not dissonant with capital but actually encouraged by it. But that's postfordism's genius.
B. brought up Zizek, but unlike him, I don't think the point of "liberal" parenting is necessarily (or just) control. (This would be part of his general hatred of tolerance and multiculturalism, which are fine pasttimes in themselves, but not when imbued with his Stalinist stupidities.) Zizek would, if his political prescriptions are any guide, probably recommend more discipline and less tolerance. I take an opposite view: since the state is incapable of capturing everything, overwhelm it with skepticism, question, and criticism. Don't be mopey because it can reterritorialize. Don't be sad because the thing you fight is capable of recouping some of you.