>
> How can you break that cycle? Are there people who
> will pay what it costs for such things? It doesn't
> seem like there are, except for tiny niches. Can
> you image a phone company saying something like "We
> cost a bit more, but we're worth it" ... and even
> if they did, would you buy it? The last one to do
> something like that was Maytag.
No, there's Honda and Apple.
yrs WDK