[lbo-talk] direct marketing

martin mschiller at pobox.com
Fri Mar 7 10:25:20 PST 2008


On Mar 7, 2008, at 9:05 AM, Wojtek Sokolowski wrote:


> loyalty cards impose
> addtional cost on the market players without offering
> much competitive benefits anyomore - which is the
> fundamental irrationality of the market system.

Do you have an idea how the irrationality will play out short or long term?

martin



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