-- Henrique Antoun, Ph.D., Associate Professor, ECO-UFRJ Senior Researcher, CIBERIDEA, PPGCOM, CNPq Senior McLuhan Fellow, University of Toronto Avenida Pasteur, 250 (fundos), sala 106, IDEA Urca, Rio de Janeiro, RJ, Brazil, CEP: 22290-240 (5521) 38735072 (phone), (5521) 38735075 (fax)