And also, so much easier to identify with the buyer aspect of your persona.
Any other relationship would be tainted with social and historical inferences.
----- Original Message ----- From: "John Wesley" <godisamethodist at yahoo.com>
That's the new terminology: We're all "clients", "customers", or "consumers" of things!
Even prison inmates are sometimes referred to as "clients" in Corrections Depts. mission/vision statements!
________________________________ From: fernando cassia <fcassia at gmail.com> To: lbo-talk <lbo-talk at lbo-talk.org> Sent: Sat, April 23, 2011 1:27:06 AM Subject: [lbo-talk] Patients Are Not Consumers
"How did it become normal, or for that matter even acceptable, to refer to medical patients as “consumers”? The relationship between patient and doctor used to be considered something special, almost sacred. Now politicians and supposed reformers talk about the act of receiving care as if it were no different from a commercial transaction, like buying a car — and their only complaint is that it isn’t commercial enough.
What has gone wrong with us"
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