> An Ad for the upcoming "women's cable channel," Oxygen, cites "No Back
this would be the for-profit 'oxygen media' that the markle foundation (run by former clinto AG-nominee zoe baird) gave money to.
<http://www.markle.org/programs/pit/Project.19990621.1224.html>
This project has two components: First, Markle has made a
Program-Related Investment of $3,538,000 over three years to
form a partnership with Oxygen Media called the Oxygen /
Markle Pulse. The Pulse will conduct and make public the
results of broad longitudinal and topical research on
information needs and attitudes of women, and will create a
new kind of "feedback loop" in which the audience research
can directly impact the online and cable programming. This
activity is meant to demonstrate ways to increase
individuals' access to information that empower people to
influence matters of importance to them and learn about how
this process can be facilitated by the interactive nature of
the medium.
Second, a grant of $1,000,000 has been made to the Markle
Foundation to create a "seed fund" for experimental
programming or other activity in collaboration with Oxygen
Media that supports topics of important public needs, or
explores opportunities to use cross-platform media in
innovative ways.
back hair, eh?
cheers, t