Amazon Clears Things Up

[Carl Remick]

>From: sawicky at epinet.org (Max Sawicky)
>fyi
>
>------------
>
>Thank you for writing to us at Amazon.com.
>
>Some news reports over the last several weeks have incorrectly
>characterized a recent Amazon.com random price test as a test based on
>customer demographic information.  These reports were incorrect and were
>not based on the facts.
>
>Contrary to these reports, Amazon.com varied the discount levels on a
>select number of items on a completely random basis--that is, without
>respect to customer demographic information, purchase history or any other
>information.
>
>We now believe that even that random test was a mistake, because it
>increases customer uncertainty and thus complicates our customers' lives.
>As a result, we have since changed our policy so that if we conduct any
>random price tests in the future, we will automatically give customers who
>purchased a test item the lowest test price for that product at the
>conclusion of the test period, thereby ensuring that all customers pay the
>lowest available price.

Impressive.  Their bullshit is as dynamic as their pricing.

Carl
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