_El Día Que Me Quieras_ (Dir. Leandro Katz)

Gordon Fitch gcf at panix.com
Sat May 25 06:48:05 PDT 2002



> > > _El Día Que Me Quieras_ (Dir. Leandro Katz),
> > > <http://users.rcn.com/leandrok/Pages/ElDia.html>.

Yoshie Furuhashi:
> >It looks interesting, but it's not going to fly off the
> >shelves at $225 a pop.

Yoshie Furuhashi:
> The video is certainly not priced for individual ownership.
> ...

This concerns me. I understand that there are strategies for dealing with it at my end, but I wonder if it's a good idea from the point of view of the producers. Most of the people I know who sell videotapes and DVDs of their works, at every level of fame and success, don't go much over mass-market pricing. That is because there is a certain supply-sidedness to media: the appearance of the object creates a demand for copies of it. Similarly, I am discouraged by radical books selling for $60, with no text available on the Internet. The most likely effect is that the information will remain very much within a bourgeois orbit of institutions, grants and expense accounts. By contrast recall the cheesy socialist publications of a century ago, made of the very cheapest materials, which were obviously made to be sold at minimal price or given away. Today, only religious fundamentalists seem to maintain the practice.

-- Gordon



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