[lbo-talk] What's in a name?

Kelley oudeis at gmail.com
Mon Jan 17 17:20:34 PST 2005


Lovers!

Good news, which some of you know about already. A former client called and asked me to place a bid on a contract--same work I used to do for her.. Details offlist if'n you're interested.

Last summer, my partner and I came up with a biz name. But I've decided I don't like it because it doesn't really convey what we do. What's that you ask? Writing, editing, proofreading, indexing, editorial design, logos, marketing collateral, Web site design. (Eventually, we'll specialize). (The other part of the business has to do with designing training programs.)

I like the idea of a name that harkens back to the industrial era, even though the business is all about words, ideas, and images. I want to evoke craft, craftsmanship, quality.

Here are some name ideas. If you have any thoughts at all, ping me offlist with some feedback.I'm having a terrible case of the Indecisives and I'd really appreciate thoughts:

Ink Works Ink Works Foundry Ink Works Communcations Ink Forge

Digital Foundry Digital Works Foundry Digital Ink Foundry

Page Foundry Page Works Page Works Foundry Page Forge Page Craft

THANKS!

kelley



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