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Smurfs used as shock treatment in UNICEF's fundraising drive
Cartoon characters' village bombed in anti-war TV commercial
David Rennie The Daily Telegraph October 8, 2005
BRUSSELS - The people of Belgium have been left reeling by a public service commercial featuring the Smurfs, in which the blue-skinned cartoon characters' village is annihilated by warplanes.
[...]
The ad pulls no punches. It opens with the Smurfs [which are a Belgian creation, FYI] dancing, hand-in-hand, around a campfire and singing the Smurf song. Bluebirds flutter past and rabbits gambol around their familiar village of mushroom- shaped houses until, without warning, bombs begin to rain from the sky.
Tiny Smurfs scatter and run in vain from the whistling bombs, before being felled by blast waves and fiery explosions. The final scene shows a scorched and tattered Baby Smurf sobbing inconsolably, surrounded by prone Smurfs.
http://www.canada.com/ottawa/ottawacitizen/news/story.html?id=b0b5606b-bbdf-4c50-aa6a-edd905da290b