Japan is the dream of capital: the withering away of politics in favor of economic development. The emblem of this dream is Hello Kitty, who, without a mouth, never expresses herself, infantilized like an ideal wage worker and in turn infantilizing all who embrace it. According to Wikipedia, Hello Kitty was created by Sanrio in 1974 and registered as a trademark in 1976. The timing of her birth, at the threshold of the neoliberal stage of global capitalism, is perfect.
On 8/26/07, joanna <123hop at comcast.net> wrote:
> Yoshie Furuhashi wrote:
>
> ><http://www.usatoday.com/news/world/2004-06-02-japan-women-usat_x.htm>
> >No sex please — we're Japanese
> >By Paul Wiseman, USA TODAY
> >
> >TOKYO — Junko Sakai was nervously looking forward to a romantic
> >getaway with the man she'd been seeing. But when they arrived at a
> >seaside hotel last fall, her beau requested separate rooms.
> >
> Maybe everyone is too tired. Or maybe, because women's social roles have
> changed so much in the last fifty years, sexual play has to be redefined
> for it to be attractive.
Hello Kitty is not only the dream of capital but also its nightmare at the same time: she doesn't have sex, and she doesn't reproduce labor power. It's like the word "kawaii" (cute) pronounced by the average American, whose tongue dissolves it into "kowai" (frightening). -- Yoshie