[lbo-talk] Stuff White People Like - anyoe notice how it's gone downhill big time since the book deal?

[shag]

what is it with these publishing houses, selecting people to write books on 
the basis of blog popularity and not necessarily writing talent. what 
little i read of SWPL, i didn't get the sense that the typist there was 
much of a writer -- let alone funny -- tho ISTR that he's a copyeditor 
somewhere?

well, i know what it is, a way for publishers to dip their toes into the 
use of blogging as a method of guerilla marketing. Thanks Jonah Paretti -- 
the asshole hero of liberals -- who only ever put up his "socially 
conscious" sites and gags as a way to test the InnerT00bz as a medium for 
marketing.
At 08:29 AM 6/21/2008, B. wrote:
>Blogging for book deals!
>
>I used to follow "Stuff White People Like," even if I
>disagreed with about 60% of it and, particularly, its
>premise. Since the founder announced the book deal...