[lbo-talk] Administrivia ...

Mike Beggs mikejbeggs at gmail.com
Thu Aug 4 20:29:57 PDT 2011

On Wed, Aug 3, 2011 at 2:54 PM, Mike Beggs <mikejbeggs at gmail.com> wrote:

> Surely this little study should settle that one for now and all time:
> http://www.aptiquant.com/IQ-Browser-AptiQuant-2011.pdf
> Intelligence Quotient (IQ) and Browser Usage: Measuring the Effects of
> Cognitive Ability on the Choice of Web Browser

Internet Explorer story was bogus


A story which suggested that users of Internet Explorer have a lower IQ than people who chose other browsers appears to have been an elaborate hoax.

A number of media organisations, including the BBC, reported on the research, put out by Canadian firm ApTiquant.

It later emerged that the company's website was only recently set up and staff images were copied from a legitimate business in Paris.

It is unclear who was behind the stunt.

The story was reported by many high profile organisations including CNN, the Daily Mail, the Telegraph and Forbes.

Questions about the authenticity of the story were raised by readers of the BBC website who established that the company which put out the research - ApTiquant - appeared to have only set up its website in the past month.

Thumbnail images of the firm's staff on the website also matched those on the site of French research company Central Test, although many of the names had been changed.

The BBC contacted Central Test who confirmed that they had been made aware of the copy but had no knowledge of ApTiquant or its activities.


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