[lbo-talk] teen bible

Jose Rodriguez & Sally Everson pepor at caribe.net
Wed Sep 24 17:20:21 PDT 2003


This is what I'm looking for -- only I'd like a leftist teen mag for my daughter ... or maybe they are already out there? evangelists sure do know how to jump on the old pop culture wagon ...


> A Phenomenon: Revolve, the teen Bible that looks like a fashion mag
>
> WHO: For YOUR AUDIENCE
> WHAT: "Revolve", a Bible for teen girls formatted like a teen magazine
> WHEN: Interviews with Laurie Whaley, spokesperson, OCT. 6-7
> WHERE: NYC and tri-state area
> OTHER MEDIA That Has Talked about Revolve: The Today Show, Newsweek,
> New York Times magazine, Fox News Channel, CNN, www.abcnews.com, AP,
> Knight Ridder, Religion News Service, MSNBC, among hundreds of othersS
>
> IMPORTANT INFO: The first print run of 40,000 sold out in less than
> 1 month. The 2nd print run of 120,000 should be in stores across the
> U.S. by Oct. 2. Last week, it was the #1 best-selling Bible (even
> being out of inventory) and as of today, 9/23, it is #39 on
> Amazon.com. This is truly a phenomenon and is touching millions of
> people.
>
> Link to virtual press kit:
>
<http://www.bookpros.com/Clients/Revolve/Revhome.htm>http://www.bookpros.com /Clients/Revolve/Revhome.htm
>
> Trendy Guidance for Teens
>
> (NASHVILLE, Tenn.) Revolve (Nelson Bibles, July 2003, ISBN:
> 0-7180-0358-6) is a modern look at helping teens deal with issues,
> such as parental relations, in a fun, informative way. With its
> magazine-like style that appeals to a female teen market, Revolve is
> the most innovative thing to happen in Bible publishing.
>
> Revolve is all about bringing faith to teens in a format they're
> comfortable with. It shows them that the Bible can be interesting as
> well as applicable to everyday life. Revolve contains features that
> are common to popular magazines including fashion tips, quizzes,
> beauty tips, Q&A, calendars, bios and community basics that help
> teens get a better grasp on Christian living.
>
> Revolve text has been written by women in their early twenties who
> have spent time with young girls and found out what they were looking
> for in life. Through this new format, teens can learn to approach all
> of life's scenarios with Christian beliefs and morals, in a text as
> fun and easy to read as Teen People.
>
> Laurie Whaley, spokesperson for Revolve, can discuss:
> How Revolve is an innovative look at faith that is teenage
friendly
> The different elements of Revolve and how these help in its
> "magazine-like" style
> The research involved in creating Revolve
> The phenomenon of Revolve
>
> To schedule an interview, please contact Marika Flatt, Phenix &
> Phenix Literary Publicists, at (512) 478-2028 ext. 201 or
> marika at bookpros.com.
>
>
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